How to Get Amazon Book Reviews


Amazon reviews can help increase the social proof and credibility of your book on Amazon. so how to get more book reviews on amazon


There are two types of Amazon reviews:

  1. Verified Reviews
  2. Unverified Reviews


amazon review


A verified review means that the person purchased your book and then left an Amazon review. An unverified review means that the person did not purchase the book, but left an Amazon review.


Verified reviews are more beneficial than unverified reviews in helping your book rank and sell better on Amazon. They’re more legitimate reviews.


However, ALL reviews help.


Amazon reviews show up on the Amazon marketplace that the reviewer purchased the book from.


For example, if the customer lives in the United States and bought your book from, then their review would show up for your book on the marketplace.


If the customer lives in the United Kingdom and bought your book from, then their review would show up for your book on the marketplace.


While the US market ( is the biggest and most profitable, it is still beneficial to have reviews on ALL marketplaces which will increase your book’s global sales.



What to avoid when getting Amazon Reviews

Amazon is strict with their review policy, as they want to ensure that reviews are honest and legitimate.


It’s important to make sure that you read and understand Amazon’s Review Guidelines – they often update it and you want to make sure you’re on top of them.


Amazon reviews are the result of driving sales to your book and ideally ensuring the customer has a positive experience with your book. By doing so, your customers will feel compelled to write a positive review and it’ll happen organically.


This is what Amazon wants! SO..


  • Never pay someone to leave a review.

This is not only against Amazon’s terms, but it could get your book removed.


  • Don’t offer a “free gift” in exchange for a review.

Amazon doesn’t want people to be incentivized to leave reviews.


  • Don’t do “review swaps.”

Amazon considers this “gaming the system” and their algorithm can easily trace reviews that have been “swapped.” These types of reviews typically get removed by Amazon.


How to Get Amazon Book Reviews


4 Best ways to Get Amazon Reviews for Your Book

When you’ve spent all that time and effort writing, marketing, and distributing your book, there’s nothing worse than seeing it sell poorly because no one has read it.

  • However, how can we begin to gain Amazon reviews?
  • Whom should we ask?
  • In what ways can we ensure that the people who read our reviews have a strong reputation for us?
  • how many people should we have on our launch team to ensure a particular quantity of reviews?


We’ll take a look at how to gain real Amazon reviews for your book so that you can enjoy the benefits of making your book a long-term profession.


1. Follow up with Your Launch Team

Your launch team are the people that agreed to support your book’s launch and hopefully already purchased your book or downloaded it during the launch period.


You’ll want to make sure that you follow up with them and kindly ask if they’d be willing to write an honest review of your book on Amazon.


Not everyone will agree to review your book, which is why it’s important to continually build your network and reach out to people for


2. Create a Review Request Page inside your Book

One of the best ways to get Amazon reviews is to ASK your customers and make it as easy as possible for them to leave a review.


The way that you can do this is by adding a page at the end of your book requesting for them to leave an Amazon review.


Now that your book is available on Amazon, you’ll be able to get a link that takes people directly to a page to write their Amazon review, making it as easy as possible for them.


How’d You Enjoy Reading (Insert Book Title)?

I want to say thank you for purchasing and reading this book! I hope you enjoyed it and it’s provided value to your life.


If you enjoyed reading this book and found some benefit in it, I’d love your support and hope that you could take a moment to post a review on Amazon. I’d love to hear from you, even if you have feedback, as it’ll help me in ensuring that I improve this book and others in the future.


To leave your Amazon review, I’ve made it as easy as possible for you. Just click this link below:


amazon create a review


On your Amazon listing, click the “Write A Customer Review” button and then copy the link of the Review Page to include it in your book so others can easily leave a review.


3. Build an Email List of Subscribers to Reach out for a Review

One of the best ways to get Amazon reviews is to build an email list of subscribers, followers and customers.


When you have an email list of subscribers that follow you, then you can easily send a broadcast email to them and request for them to leave a review for your book.


Your subscribers will happily support you, because of the relationship you’ve built with them and the value you’ve added to their lives.


Building an email list can take some time, but it’s a worth doing as it’s one of the most valuable assets of your online business and will help with future book launches.


4. Drive more Book Sales

The more book sales you get for your book, then the more reviews you’ll get, which is why it’s important to focus on marketing your book as much as possible.


The more sales your book gets, then the higher it will rank on Amazon for your keywords and categories, which will lead to more organic sales.


Focus on getting traffic and sales to your book from outside of Amazon, as this is what Amazon wants and they’ll reward you even more for it!



How to Deal with Negative Reviews

You WILL get negative reviews – the best books in the world all get them.


Mindset: Reviews are valuable feedback for you to improve your book!


Having a variety of different reviews, from 1-star to 5-stars, can actually help your book seem more legitimate and credible. If a book
has only 5-star reviews, then customers may be suspicious.


Ultimately, you want to try to ensure your books overall review rating is 4-stars or higher. Less than 4-stars can hurt your books sales.


If you’re receiving negative reviews, here’s what you need to look at:


1. Book Quality

Is there valuable feedback from this review that I can use to make my book better and higher quality? This could be improving anything from the writing style, grammar or content of the book.


2. Inaccurate Book Title or Description

Is my book delivering the benefits that are promised in the title or description? If the reader feels misled or the book didn’t deliver what is promised, then they’ll likely leave a negative review.


3. Too Many Sales Pitches

Be careful not to pitch the reader too much throughout your book. Readers don’t mind a pitch here and there, but going overboard may lead to negative reviews.



How to Respond to a Negative Review


1. Make Your Book Better

If the review has merit and the feedback is valuable, then use it as an opportunity to improve your book.


2. Respond To The Reviewer

Amazon gives you the ability to respond to reviewers, which is a great opportunity for you to turn a negative into a positive!


Make sure that you respond with professionalism, as other customers will see your response – which customers will appreciate.


2. Respond To The Reviewer (continued)

Be kind and courteous – thank the reviewer for the feedback. You can even let them know that you’ve now improved the book to address their feedback, which will ensure that the negative review doesn’t hurt book sales as much if potential customers read it.


3. Move On!

A negative review isn’t the end of the world and expect that they will happen from time to time.


In some cases, there’s nothing you can do – so don’t fret it and continue focusing on doing good, which will lead to more positive reviews.


How to Get Amazon Book Reviews



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You’re concerned that the publishing of your book has already been overtaken by the competition.


When it comes to getting the recognition you deserve, you’re never too old to start. After you’ve made revisions or added fresh material to your book, you might want to release a new version.


When this is done, your review strategy will be able to take priority over the relaunch. Send a personal email thanking them for their wonderful thoughts if you have their email account.


Be sure to convey your appreciation for their help because even just reading a book, let alone writing an informative review, requires time and effort on your part.


It’s possible that you’ll use the same set of reviewers for a series of publications in the future.



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