What You Get:
Module 1:
- Know your business
- Understanding Your Audience
- Setting Goals for ads
- What can visibility get you?
- Building momentum
Module 2:
- Personal page versus business page
- How to optimize social sites for branding and SEO
- Setting clear call to action
- How to track progress
Module 3:
- Business manager introduction
- Benefits of business manager
- Setting up business manager
- Instagram vs Facebook vs Audience network
- Adding users to manager
- Adding billing into to business manager
- Beginner to advanced analytics
Module 4:
- Ad fundamentals
- Understanding captivating copy
- Understanding quality graphics
- Terms Of Service
- 30 ways not to get your ad denied
- What happens if your ad is denied
- What makes an ad ‘good’, ‘better’, ‘best’
Module 5:
- Understanding ad objectives
- Split Testing for audiences
- Four types of ads covered in this course: Retargeting, brand awareness, growth, traffic,
Module 6:
- Complete walkthrough of a page growth ad, start to finish
Module 7:
- Complete walkthrough of a traffic ad, start to finish
Module 8:
- Complete walkthrough of a brand awareness ad, start to finish
Module 9:
- Introduction to pixels
- Installing a pixel
- How to reach FB support
- Complete walkthrough of a retargeting ad growth ad, start to finish
Module 10:
- Congrats! You finished… now what?
- Evaluating ad results
- What a ‘funnel’ really is
- The end of ‘bro’ marketing
- Summary of advanced types of ads
You Are Ready To Get Traction…
Stop just posting… Let’s go for thousands of views instead of 10s… If you have a business or a message, you know there are a few key things:
– You know your message!
– You know your target market, who they are and what they want!
– You’ve even started creating content… but you just aren’t getting the traction you desire…
That’s where we come in. As content creators, Terence Crouch + Sharon Gutierrez have been in the social media game since he beginning. Building hundreds of businesses through speaking, workshops, consulting and ads management, we know that without ads, getting eyes on YOU is nearly impossible. Go from tens or hundreds of views on that video to thousands with an affordable budget. Build for the soloprenuer or small business, whether it’s you or your assistant going through this course, you are going to learn how to get traction through ads!
Sharon Gutierrez – Facebook Ads Visibility + Momentum
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